B2B services
Digitalization on all fronts is the big issue that challenges not only modern people, but also the economy. Smart services are data-based links between physical and digital services to create new, intelligent products and digitally enhanced business models. Today, software-defined smart services are already revolutionizing almost all areas of life: From production and sales to healthcare and mobility to dating platforms and fitness programs.
Hauke Heinbockel, Expert for services and software:
"I'm not a digital native, but I'm still interested in everything to do with digitalization. All the digital developments such as machine learning, artificial intelligence and the Internet of Things will change our lives so dramatically that science fiction literature will be home cooking by comparison. This Brave New World fascinates me and I want to help shape this future."